APPLE IPHONE PRO 18 256GB SILVER

The Apple iPhone 18 Pro delivers flagship performance, advanced photography and premium features in a more compact Pro design. Built for users who want top-tier capability without stepping up to the larger Pro Max size, it combines a high-end Super Retina XDR display, powerful A20 Pro performance and an advanced camera system in a refined everyday smartphone. Its Super Retina XDR display with ProMotion technology provides sharp detail, rich colour and smooth responsiveness with adaptive refresh rates up to 120Hz. The Always-On display keeps useful information visible at a glance, while Dynamic Island gives you quick access to alerts, live activities and background tasks without interrupting what you're doing. Powered by the A20 Pro chip, iPhone 18 Pro is built for demanding apps, multitasking, mobile gaming, photo editing and Apple Intelligence features. Its advanced CPU, GPU and Neural Engine provide fast, efficient performance whether you're working, creating content or simply moving between everyday apps. The Pro camera system offers excellent flexibility for photography and video, with high-resolution main, ultra-wide and telephoto cameras designed to handle everything from landscapes and portraits to close-ups and zoom shots. Advanced image processing helps improve detail, colour and low-light performance, while professional photo and video tools give you greater creative control when capturing important moments. For video creators, iPhone 18 Pro supports advanced recording features that make it a strong choice for social content, travel, family memories and more professional production. The combination of a powerful camera system, fast processing and a bright ProMotion display also makes it easy to capture, review and edit content directly on the phone. Battery life is designed to comfortably handle a full day of typical use, while fast charging and wireless charging support make topping up quick and convenient. Its more compact size also makes the iPhone 18 Pro easier to hold and carry than the Pro Max while still retaining the same premium Pro experience. Built with everyday durability in mind, the iPhone 18 Pro features Ceramic Shield protection and IP68 water and dust resistance. With its combination of powerful performance, advanced cameras, smooth ProMotion display and compact premium design, the Apple iPhone 18 Pro is an excellent choice for customers who want flagship iPhone capability in a more manageable size.